National Museum of African-American History and Culture To Become Five-Story Screen to Show 3D “Commemorate and Celebrate Freedom” Video Nov. 16-18

The completed building of the National Museum of African American History and Culture will be transformed into a lively display one year before it opens. (National Museum of African American History and Culture)

When the sun goes down each evening between November 16 and 18, the museum’s south exterior, facing Madison Drive, and its west exterior, on 15th Street near the Washington Monument, will be illuminated by a seven-minute video, entitled “Commemorate and Celebrate Freedom.” Produced by the renowned filmmakers Stanley J. Nelson and Marcia Smith of Firelight Media, and animated by Quixotic Entertainment, the video projection will transform the museum into a five-story, block-long 3D canvas, according to museum officials.

“What we wanted to do was to metaphorically have the museum speak even before we open next year,” says Kinshasha Holman Conwill, deputy director of the museum.

“And the signal design element for our building is the corona: the three-tiered bronze colored element that has references in African sculpture and African American life and that identifies this building as something unique on the Mall. So to project on to that façade really gave us that opportunity to make the museum speak.”

The display, which the museum’s director Lonnie Bunch has called a “dynamic event,” will be accompanied by a soundtrack of historical music and spoken word, and will pay tribute to three significant moments in history: the culmination of the Civil War with the surrender at Appomattox on April 8, 1865; ratification of the 13th Amendment, which officially ended the institution of slavery on December 5, 1865; and the passage of the Voting Rights Act on August 6, 1965.

“One of the things that [the film connects] to is the notion and the vision that the museum would be a place for those who already revel in African American history and culture,” says Conwill. “But most importantly,” she adds that the museum seeks to also provide a unique “lens into what it means to be an American and that those milestones in American history, as viewed through that lens, really amplifies that notion.”

On its opening night, November 16, the state-of-the-art digital projection imagery will also be accompanied by a live, outdoor program, produced and directed by Ricardo Khan, former artistic director of the Tony Award-winning Crossroads Theatre Co. Actor Erik Todd Dellums will serve as master of the ceremonies, which will include remarks by other dignitaries, including Washington D.C. Mayor Muriel Bowser; and U.S. Representative Eleanor Holmes Norton.

Also on November 16, grammy award-winning R&B and gospel singer BeBe Winans; pianist, composer and conductor Darin Atwater and his 55-member Soulful Symphony; and the Heritage Signature Chorale directed by Stanley J. Thurston will perform. And historical figures from the eras highlighted in the video, such as civil rights activist Ella Baker and abolitionist Frederick Douglass, will be recalled through readings of their significant works.

Conwill hopes that visitors will be inspired and engaged by the story they see in this display and program, and reminded of the purpose of this latest addition to the Mall.

“It will make people think,” she says “about those fundamental American and African American characteristics and yearnings for freedom for justice, for equality, for a world where everyone is created equal and has the equal opportunity to achieve their dreams.”

“Commemorate and Celebrate Freedom” will run continuously from  5:30 p.m.. and 9:00 p.m. on November 16 through November 18, with opening night performances taking place on November 16.

article by Katie Nodjimbadem via

4 thoughts on “National Museum of African-American History and Culture To Become Five-Story Screen to Show 3D “Commemorate and Celebrate Freedom” Video Nov. 16-18”

  1. Oh my God I’m so excited i’m going to start now booking my ticket and getting my hotel reservation I will be there all the way from California for the opening ceremony. this is an additional trip for my 50th birthday which is July 1st

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