South Carolina Native Sergio Hudson wins Rihanna’s “Styled To Rock” Design Competition

Sergio

After ten weeks of cutting, sewing and styling, South Carolina native Sergio Hudson came out on top as the winner of Rihanna’s Styled To Rock design competition.  The pop star, along with judges/mentors Mel Ottenberg, Erin Wasson, and Pharrell Williams, chose the father of three over runner up Laura Petrielli-Pulice from Chicago, for his envelope-pushing aesthetic and strong structuring skills. Hudson walks away with a $100,000 cash prize, a fashion feature in Glamour magazine and a spot on Rihanna’s official design team.

Airing on Bravo, the music-meets-fashion competition series followed 12 up-and-coming coming designers, hand-picked by the pop-star, to create unique fashion pieces for some of the biggest names in entertainment. With celebrity guests such as Miley Cyrus and Kelly Osbourne, the designers experienced demanding real-life challenges, made to push their creative boundaries. Each week, with only a limited time frame, they were asked to create an innovative outfit and complete look based on the celebrities’ detailed brief.  In the final challenge, the final two designers had to create two editorial looks specifically for Rihanna. Sergio’s denim ball gown and high-cut denim shorts were the stand out pieces.

Before winning the competition, Hudson, who graduated from Bauder College with an Associate degree in Fashion Design, was working on his namesake women’s line in South Carolina.

article by Ashley Joy Parker via fashiontimes.com

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