What do you do with a pair of old flip-flops? Not an idle question as the planet produces billions of pairs of non-biodegradable pairs every year. But now a Kenyan biologist turned businesswoman has at least a partial solution. Julie Church‘s artisan manufacturing company, Ocean Sole, turned about 50 tons of dirty, discarded and damaged flip-flops into animal ornaments and jewellery in 2013. She anticipates doubling that amount this year, and will pay 25p per kilo to whoever brings them in.
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The UN estimates that every square mile of ocean hosts nearly 50,000 pieces of plastic. “When someone says they’re throwing something away, where is away?” Church says. When plastic is concerned, “away” often equates to ending up in one of the worlds rivers or oceans. Kenyan paleontologist Louise Leakey once warned that the legacy of our era on earth would be a layer of subcutaneous plastic.