In a stroke of marketing (and altruistic) genius, singer Chris Brown has pledged to donate $1 from the sale of every copy of his upcoming album “Royalty” to a children’s charity.
He made the announcement via video on Instagram where he said, “The holidays are all about giving back, so this Christmas, from now until Christmas, if you order the album, pre-order the album, one dollar of every album sold will go to Children’s Miracle Network Hospital”
“So please do your part. Give back, return it for the holidays,” he added.
Royalty, which is named after his daughter, is available to pre-order now.
article by Blue Telusma via thegrio.com