Fox’s “Empire’” Delivers 8th Straight Week of Growth with 14.3 Million Viewers

Empire Fox

UPDATE: In updated Nielsen nationals released Thursday afternoon, Fox’s “Empire” was adjusted up to a 5.8 rating/17 share in adults 18-49 and 14.33 million viewers overall. That leaves it up 53% from its Jan. 7 premiere in 18-49 (5.8 vs. 3.8) and 45% higher in total viewers (14.33 million vs. 9.90 million).

Another week, another record high for Fox phenomenon “Empire,” which continued to show no signs of slowing down Wednesday, two weeks from its first-season finale.

“Empire” has now grown seven consecutive weeks in total viewership since its Jan. 7 premiere: 9.90 million (Jan. 7), 10.32 million (Jan. 14), 11.07 million (Jan. 21), 11.35 million (Jan. 28), 11.47 million (Feb. 4), 11.96 million (Feb. 18), 13.02 million (Feb. 18), 13.90 million and now to 14.3 million.

And in adults 18-49, it’s been up seven times in those eight weeks: 3.8/11, 4.0/12, 4.4/13, 4.3/13, 4.6/14, 4.8/15; 5.2/15; 5.4/15; and now 5.8/17.

Compared to its premiere, Wednesday night’s ninth episode was up 50% in 18-49 (5.7 vs. 3.8) and 43% in overall audience (14.2 million vs. 9.9 million).

With the exception of ABC’s “Modern Family,” no other Wednesday show could generate even half as many young adults as Fox’s “Empire.” And in adults 18-34 and women 18-34, “Empire” more than doubled every series (including “Modern Family”).

Last night’s 5.7 rating in 18-49 for “Empire” puts it ahead of the season premiere of CBS’ “The Big Bang Theory” as the season’s top-rated regularly scheduled broadcast. The last broadcast drama to do a higher same-night rating in its regular timeslot was ABC’s “Grey’s Anatomy” in October 2009.

article by Rick Kissell via Variety.com

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