Solange Makes Debut As Face For Madewell Fashion Line

Solange Knowles is known as the funkier sister, compared to her glamazon sibling Beyoncé. From her DJing to her dazzling ensembles, her bohemian style has been praised by both fans and fashion industry insiders alike. Now, Solange is parlaying her unique image into her first gig headlining a fashion campaign.

Already a face for the beauty and hair care company Carol’s Daughter, Solange Knowles is now a muse for Madewell, with whom she secured her very first fashion contract. A company owned by J. Crew, Madewell is known for its more youthful approach to the colorful classics that make J.Crew a favorite brand of first lady Michelle Obama.

“Images from the 26-year-old’s first major contract with a fashion label have been released, showing the photogenic singer-songwriter in a series of rainbow-colored looks,” reports the Daily Mail about the newly released photos. Unafraid of color, Knowles also parades in contrasting patterns, an overall approach that matches her signature tastes.

Celebrity style watchers have praised the company’s selection of Solange, as a DJ and eclectic dresser, to head the campaign titled “Mix Well.” The mixing and matching of stylish combinations to produce cute outfits is seen by many as the perfect metaphor for both Madewell’s brand, and the multi-faceted “It Girl” aura Solange has cultivated.

“In what’s possibly the most appropriate slogan ever, Madewell’s newest campaign, ‘Mix Well,’ features DJ/style star/under-30 influencer Solange Knowles. (Mix. DJ. Get it?),” explains the leading fashion web site, Refinery 29. “As the face of the Madewell fall ’12 campaign, Knowles is officially the perfect choice for a collection that has already inspired us to get creative with the way we style ourselves.”

While Solange has made a unique place for herself in New York City’s style scene, this is her first attempt to capitalize on her individual fashion sense in a national campaign. Do you think her unusual image will inspire shoppers to adopt her mix-and-sometimes-mismatch approach to fashion?

by Alexis Garrett Stodghill via Solange makes debut as the face for Madewell fashion line | theGrio.

3 thoughts on “Solange Makes Debut As Face For Madewell Fashion Line”

  1. It is an unfortunate irony that many “nutritional”
    products people take to improve their appearance have the side
    effect of causing them to go bald. However, genetics and male
    sex hormones do not fully explain the exact mechanism that will cause hair loss to start.
    While you’re trying to restore your tresses, try to
    avoid them.

  2. Finding the right house for your family means finding the best nest will
    help you to take care of your kids better. Another was arrested by state troopers on an outstanding warrant and was
    turned over to federal immigration officials. Once the actual data for period five is collected and recorded into the table, the forecast for
    period six can be calculated.

  3. If you are considering getting into the trucking business,
    you may be thinking about getting your CDL and starting
    a career driving a semi-tractor hauling trailers. Some
    strong riders will get the chainring adjusted to a 56T or even a 60T.
    Compensate you financially about the repairing cost of your damaged item
    or the amount that equals the current market value of it.

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.