NEW YORK –– SiriusXM announced the launch of “African Ancestry Radio,” a three-week series of live, call-in shows during which the hosts help listeners and celebrities of African descent in their quest to reconnect with their heritage.
Hosted by Gina Paige, co-founder of African Ancestry, and award-winning producer Shirley Neal, “African Ancestry Radio” launched live on Sunday, February 8 at 12:00 pm ET on SiriusXM Urban View channel 126 with Louis Gossett Jr. and Aunjanue Ellis as their first celebrity guests. EURweb.com’s founder Lee Bailey also joins in each week as special entertainment correspondent.
Scheduled in celebration of Black History Month, the hosts lead conversations on ancestry and heritage and guide SiriusXM listeners who are looking to more accurately and reliably trace their African roots. Themed around music, the February 15 show will feature Grammy award-winners and alternative hip hop group Arrested Development.
In addition, “African Ancestry Radio” will feature discussions on how a person’s roots influence personality, who they are and how they act. Each show will include at least one celebrity guest who has previously taken the tests and whose African ancestry will be revealed during the broadcast.
“‘African Ancestry Radio’ promises to be enlightening, empowering, and inspirational for SiriusXM listeners across the country,” said Dave Gorab, Vice President and General Manager, Talk Programming, SiriusXM. “We are pleased to present this exclusive series as part of our special programming commemorating Black History Month.”
After the broadcast, “African Ancestry Radio” will be available on SiriusXM On Demand for subscribers listening via the SiriusXM Internet Radio App for smartphones and other mobile devices or online at siriusxm.com. Visit www.siriusxm.com/ondemand for more information.
Gina Paige is co-founder of African Ancestry, Inc., pioneering a new way of tracing African lineage using genetics. Paige resides in Washington, D.C. and holds a degree in Economics from Stanford University and an MBA from the University of Michigan’s Ross School of Business.
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The original cast of the groundbreaking TV mini-series Roots will be partaking in a live Q&A for a town-hall event on Sirius XM tonight in light of Black History Month. The cast, which includes LeVar Burton, Leslie Uggams and Louis Gossett Jr., will answer questions from a studio audience moderated by civil rights activist Joe Madison after the broadcast of the mini-series.
“We are excited to have members of the original cast of Roots in our studios with a live audience. Joe Madison’s dedication to civil rights and social issues and his ability to put history into context for a wide audience of all people makes him the ideal host for this special event,” said Scott Greenstein, President and Chief Content Officer of SiriusXM in a press release.