Tag: “Reach Higher” initiative

Keke Palmer, Questlove, Ciara and Others Encourage Students to Apply to College Via Michelle Obama’s Reach Higher Initiative’s “Laundry” Campaign

Keke Palmer, Nick Cannon, Questlove and Kelly Rowland urge students to pledge to apply to college via Reach Higher’s “Laundry” campaign (screenshot via youtube)

It’s November! And that means it’s National College Application Month. Celebrate by joining former first lady Michelle Obama alongside Keke Palmer, Ciara, Bailee Madison, Karlie Kloss, Nick Cannon, Questlove, Kelly Rowland and many more for the launch of Reach Higher’s all-new “Laundry” campaign!

In the hands of college admissions offices across the nation are applications for entrance into college. Why not be one of them? Students across the country are encouraged to pledge to apply. After all, Knowledge is Power and Reach Higher has rolled out a fun, encouraging campaign to get students to apply.

The celebration began Thursday, November 8th, as celebrities and other notable figures shared social media posts encouraging students across the country to pledge to apply to college. In exchange for making this commitment, celebrities are pledging to do students’ laundry for an entire semester. (In reality, the celebrities will not be able to do anyone’s laundry, but they do care a lot about students’ education.) Here’s what they have to say:

Reach Higher is an initiative started by former First Lady Michelle Obama during her time in the White House, dedicated to inspiring every student in the U.S. to complete their education past high school by attending a professional training program, a community college or a traditional university.

This video is brought to you by Reach Higher’s student-facing campaign, Better Make Room, in partnership with Fullscreen, a global leader in social-first entertainment experiences and services for the world’s top talent, digital influencers, brands and avid fans.

You can take the pledge here: https://www.bettermakeroom.org/laundry/

For more info about Better Make Room : https://www.bettermakeroom.org

Be sure to follow Reach Higher’s Laundry campaign on social media:

@BetterMakeRoom: https://twitter.com/BetterMakeRoom/status/1060547502271676417

@BetterMakeRoom: https://www.instagram.com/p/Bp7GFTunInI/

First Lady Michelle Obama Teams Up With Wale for “Reach Higher” Education Initiative

First Lady Michelle Obama has tapped Wale for her Reach Higher education initiative that will promote higher education and career opportunities for young adults. The program will invite more than 130 college-bound students to the 2015 Beating the Odds Summit in Washington, D.C. These students will represent at-risk, special needs, homeless, foster and other underrepresented youth.

Wale is set to appear at the White House this Thursday to speak with the students and treat them to a show.

“I’m beyond honored and grateful to be involved in the First Lady’s ‘Reach Higher’ initiative and to have the opportunity to sit down with her, as well as perform for the kids of D.C.,” Wale said in a statement. “I believe that the youth are the first step in creating a better country, so to be involved in a program that aims to enrich their lives is truly the greatest reward. Having grown up in Washington, D.C., being invited to the White House by the first lady is a dream come true. Thank you to Mrs. Obama and her entire staff for this opportunity.”

Other participants at the Beating the Odds Summit will include Brown University student Manuel Contreras, Education Secretary Arne Duncan and E! News co-host Terrence Jenkins.

To learn more about the Reach Higher program, visit whitehouse.gov/reach-higher.

article by Dorkys Ramos via bet.com