Tag: Doc McStuffins

BLACK HISTORY MONTH: Inspiring Stories of African Americans to Air on Disney Channel this February

Disney Animator Floyd Norman (photo via ShadowAndAct.com

article via ShadowAndAct.com

To cultivate kids’ deeper interest in history and inspire them to feel their own significance in the present and future, stories about distinguished men and women including the Tuskegee Airmen Chief Civilian flight instructor Charles Alfred “Chief” Anderson, the history-making commercial airline pilot Stephanie R. Grant, animator and Disney legend Floyd Norman, and physician, role model and activist Dr. Myiesha Taylor, will be presented as part of Disney|ABC Television Group’s “Be Inspired” interstitial series during Black History Month on Disney Channel, Disney XD and Disney Junior.

Paul DeBenedittis, senior vice president, Programming Strategy, Disney Channels Worldwide, said, “As television programmers, we work every day to better serve our kid viewers by reflecting the diverse and varied world they live in, and our ‘Be Inspired’ programming is designed to give them access to stories that can spark their deeper exploration into the rich and celebrated history of African Americans.”

The initiative begins with the story of acclaimed African-American pilot Charles Alfred “Chief” Anderson Sr., known as the “Father of Black Aviation” for his brave and innovative leadership as Chief Civilian Flight Instructor for the Tuskegee Airmen. The story, hosted by Nathaniel Potvin (Disney XD’s “MECH-X4”), originates from the non-profit Tomorrow’s Aeronautical Museum in Compton, California, and includes the museum’s founder and executive director Robin Petgrave, Ted Lumpkin of the Tuskegee Airmen 100th Fighter Squadron, and Kimberly Anyadike, the youngest African-American female to pilot an airplane across the United States. Geared toward kids age 6-14, the interstitial began airing Weds, Feb 1, on Disney Channel and Disney XD.

For younger viewers (age 2-7), Doc McStuffins, the title character from the acclaimed animated series, introduces notable women and men in a series of interstitials to be presented on Disney Junior. They are Stephanie R. Grant, a pilot who led the first all-female African-American flight crew to operate a commercial airliner; Disney legend Floyd Norman, one of the first African-American animators at Walt Disney Studios during the 1950s; and Dr. Myiesha Taylor, an emergency doctor and founder of the Artemis Medical Society, an organization comprised of over 4700 women physicians of color from around the world. Disney Junior and Disney Channel will debut the interstitials beginning Weds, Feb, 8.

To read more, go to: Inspiring Stories of Distinguished African Americans to be Presented During Black History Month on Disney Channels – Shadow and Act

First Lady Michelle Obama to Appear on Disney Jr.’s “Doc McStuffins” to Honor Child Health Day

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Doc McStuffins will feature first lady Michelle Obama in an Oct. 5, 2015, episode. (YOUTUBE SCREENSHOT)

First Lady Michelle Obama is joining forces with Disney’s animated young children’s program about a veterinarian for toys, “Doc McStuffins.” The first lady’s appearance will coincide with Child Health Day as she invites Doc and her friends to the White House.

This special episode of “Doc McStuffins” premieres Monday, October 5 (9:00 a.m., ET/PT).  During Doc’s visit, Obama appoints her the official toy doctor of the White House. To see a clip, watch below:

article by Lori Lakin Hutcherson (follow @lakinhutcherson)

Doc McStuffins Merchandise Garners $500 Million in Sales, Record for Toy Line Based on African-American Character

Natalie Elisabeth Battles, 3, of Arkansas, with her Doc McStuffins toys. She sometimes wears a doctor’s coat to preschool. (Credit: Jacob Slaton for The New York Times)

Jade Goss, age 2, looks as if she just stepped out of the wildly popular “Doc McStuffins” cartoon.  “She has the Doc McStuffins sheets. She has the Doc McStuffins doll. She has the Doc McStuffins purse. She has Doc McStuffins clothes,” said Jade’s mother, Melissa Woods, of Lynwood, Calif.

“I think what attracts her is, ‘Hey, I look like her, and she looks like me,’ ” Ms. Woods said of the character, an African-American child who acts as a doctor to her stuffed animals.

With about $500 million in sales last year, Doc McStuffins merchandise seems to be setting a record as the best-selling toy line based on an African-American character, industry experts say.  Its blockbuster success reflects, in part, the country’s changing consumer demographics, experts say, with more children from minority backgrounds providing an expanding, less segregated marketplace for shoppers and toymakers.

DocMcStuffinsBut what also differentiates Doc — and Dora the Explorer, an exceptionally popular Latina character whose toy line has sold $12 billion worth of merchandise over the years, Nickelodeon executives say — is her crossover appeal.  “The kids who are of color see her as an African-American girl, and that’s really big for them,” said Chris Nee, the creator of Doc McStuffins. “And I think a lot of other kids don’t see her color, and that’s wonderful as well.”

Nancy Kanter, general manager of Disney Junior Worldwide, which developed “Doc McStuffins” — and who suggested the character be African-American in the first place — said Doc’s wide-ranging fan base could be gleaned from a spreadsheet. “If you look at the numbers on the toy sales, it’s pretty obvious that this isn’t just African-American families buying these toys,” Ms. Kanter said. “It’s the broadest demographics possible.”

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Disney Jr. Fetes Black History Month with New ‘We Are Doc McStuffins’ Interstitials

Dr. Aletha Maybank examines patient

Dr. Aletha Maybank examines patient (photo: Disney Junior)

In celebration of Black History Month, Disney Junior will debut “We Are Doc McStuffins” interstitials featuring Doc McStuffins, a young African-American girl who aspires to be a doctor like her mom, alongside three real life female African-American physicians sharing what their jobs entail, and saluting their heroes.

DocMcStuffinsThe interstitials will begin airing on Disney Channel and Disney Junior on FRIDAY, FEBRUARY 1 (10:25 a.m. ET/PT and 4:25 p.m. ET/PT, respectively) following a new “Doc McStuffins” Valentine’s Day themed episode.  Additional interstitials featuring the three doctors will begin rolling out in the spring and will air regularly on both platforms.

Since its March 2012 premiere, “Doc McStuffins” has garnered worldwide attention for its portrayal of a young girl who runs a clinic for her stuffed animals and toys out of her backyard playhouse.  Additionally, the series inspired a group of female African-American physicians to begin a “movement” they coined, “We Are Doc McStuffins.”  Seeing a reflection of themselves in the Doc character and the opportunity to inspire young girls, the group grew to form the Artemis Medical Society, an organization of over 2500 female African-American physicians and medical students from around the world.

The interstitials feature three of the founding members of the “We Are Doc McStuffins” movement – Dr. Myiesha Taylor, an emergency doctor based in Dallas; Dr. Aletha Maybank, a pediatrician in New York City; and Dr. Naeemah Ghafur, a family doctor in Los Angeles who provides specialized care for the underserved, including the elderly and patients with high-risk illnesses.

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Doc McStuffins Doll Most Sought After Christmas Gift This Year

Photo courtesy of YouTube

Photos courtesy of YouTube

Doc McStuffins, the star of this year’s breakout children’s show, has been officially dubbed the most sought-after gift this holiday season.  The new doll has even unseated Elmo as this year’s must-have holiday toy.  The Disney series was introduced in March and has surpassed Dora the Explorer as the top-rated cable TV show for kids, reports the New York Daily News.

Doc McStuffins is a 6-year-old African-American girl who treats sick toys.

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