According to Tambay Obenson‘s article on indiewire.com, filmmaker Ava DuVernay‘s distribution company ARRAY is building a state-of-the-art, 50-set movie theater, which will be able to screen independent movies as well as be available for rental. To quote the article:
“Located west of downtown Los Angeles — a part of the city that doesn’t house many media moguls — it’s also the area’s only independent theater. And it comes at a time when exhibitors are apoplectic over the impact of Netflix and other major streaming companies.
ARRAY VP Tilane Jones said that’s one reason they chose to open it. “It’s really a labor of love, which is all driven by a desire to be in service of people,” Jones said. “Our filmmakers and our audience.”
The ARRAY library is an eclectic selection of independent films, many of which were directed by women and/or people of color, united by singular visions and themes of social justice — a template that mainstream distributors often dismiss out of hand. For DuVernay, who worked as a movie marketer and publicist for more than 14 years, this represented an opportunity.”
ARRAY is also working to create opportunities for filmmakers of color. Last year, ARRAY teamed up with Los Angeles Mayor Eric Garcetti and producer Dan Lin to launch the Evolve Entertainment Fund, which provides promotion, grants, and gap financing for communities historically excluded from the entertainment industry.
ARRAY Alliance, which is the company’s non-profit division, plans to create grants for African American, Latino and Asian American film festivals, societies and clubs, as well as support the screenings, curriculum, and teacher training that will help young audiences learn the value of art, independent film, and social justice.