The year is not yet done and Jordan Peele’s horror masterpiece “Get Out” has already been declared the most profitable movie of the year. The movie, which is the highest-grossing original screenplay ever, had a 630 percent return on investment, according to TheWrap.
Peele was given a $4.5 million budget by Blumhouse Productions to work with on “Get Out,” grossing $252 million worldwide. M. Night Shyamalan‘s “Split,” also produced by Blumhouse, had a 610 percent return on investments on a global haul of $277 million. It is the second-highest most profitable film of the year.
“Get Out,” a trenchant horror film about race relations, rode critical raves to a smashing box office debut. The low-budget film was the weekend’s top-grossing domestic release, earning $30.5 million, and propelling its director and writer Jordan Peele atop Hollywood’s A-list.
The film, which centers on a black man who discovers that his girlfriend’s liberal, lily-white hometown is guarding a sinister secret, marks a departure for Peele, best-known for his work on the Comedy Central series “Key & Peele.” It proves he can handle scares, as well as laughs, supplying sly social commentary in both genres.
“Get Out” also extends Blumhouse Productions’ hot hand. The film company scored earlier this year with “Split,” a thriller about a man with a personality disorder that racked up $130.8 million stateside on a $9 million budget. Universal distributed, marketed, and partnered on both movies.“It’s entertaining, it’s thought-provoking, and it’s subversive,” said Nick Carpou, Universal’s domestic distribution chief. “I have seen [‘Get Out’] play with audiences. They enjoy themselves and they’re telling their friends.”
It wasn’t just word-of-mouth that accounted for the robust opening. “Get Out” benefited from being embraced by reviewers, earning a rare 100% “fresh” rating on Rotten Tomatoes, with the likes of the Wall Street Journal’s Joe Morgenstern hailing its “explosive brilliance” and the New York Times’ Manohla Dargis praising it as “exhilaratingly smart.” The last horror film to receive that type of unanimous praise was Roman Polanski’s “Repulsion” in 1965.