Sean Combs’ Revolt TV network has signed a national carriage agreement with Time Warner Cable ahead of its fall launch. Revolt is one of four African-American-owned independent networks (and 10 overall) that Comcast pledged to would distribute, a condition for FCC approval of its merger with NBC Universal.
Revolt has been designed as a multimedia platform with an emphasis on music programming, live content and social media, and distribution in urban markets has been said to be key. “This is a landmark distribution deal that demonstrates Time Warner Cable’s commitment to bringing a platform for music artists and fans to their subscribers,” said Combs, Revolt’s founder and chairman. “It positions Revolt to come out of the gate strong, and we look forward to igniting the passion of initial audiences across the U.S.”
With Time Warner and Comcast, Revolt is currently projecting to launch in 25 million homes. Discussions with other major distributors are ongoing. MTV, Warner Bros. Records and Live Nation veteran Andy Schuon leads Revolt with Combs.
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article by Jon Wiseman via variety.com
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